Rexona Men

I don't quit

Agency: Ponce Buenos Aires
Category: Film, Print, Outdoor.

Regional campaign developed for Argentina, Brazil, Chile and Mexico. Rexona wanted to communicate its claim " It won't let you down" in a more human way. Therefore, famous athletes from each mentioned country shared their stories about overcoming adversities.

NEYMAR (BRAZIL) - THE MEDAL

NALBANDIAN (ARGENTINA) - ANTHEM

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